That said, here’s the of how CliftonStrengths was developed, what it measures, and how you can get legitimate free or low-cost exposure to its ideas — plus a summary of what the complete paid report includes. 1. The Origin Story of CliftonStrengths In the 1950s, Don Clifton (a psychology professor at the University of Nebraska) began questioning a basic assumption in psychology: that the field focused too much on what’s wrong with people instead of what’s right with them .
He started researching success — not just treating dysfunction. He asked: “What would happen if we studied what is right with people instead of what is wrong with them?” Over decades, Gallup (the analytics and advisory firm) — where Clifton later worked — interviewed millions of people worldwide, asking about their natural patterns of thinking, feeling, and behaving.
I understand you're looking for a way to access the full (now officially called CliftonStrengths ) story or report for free.